Learn how to evaluate the user experience on your site

With only a few seconds to capture a user’s attention, we all know it’s important to have a great user experience on your site. One of our goals is to help you create a user experience that will keep users coming back to your site.

In the past, we shared our guiding principles for user experience and asked some of our most successful publishers to share their thoughts. However, many of you told us you’d like to see more examples of how to actually apply the principles to your site. We’ve heard your feedback and, on November 1st, we’ll show you how in a Learn with Google Hangout on Air that takes you behind the scenes of a user experience consultation.

During the Hangout on Air, we’ll evaluate a pre-selected AdSense publisher’s website and teach you how to take a step back, apply a critical eye, and evaluate whether or not the user experience on your own site complements your site goals. We’ll identify specific changes the publisher can make to improve the user experience, walk through our recommendations, and answer a few of your user experience questions, which you can submit when you RSVP to watch the live stream.

RSVP to let us know if you’ll be watching the Hangout on Air and we’ll see you on November 1st!

Click here to RSVP

Posted by Laurie Shiau - Inside AdSense Team 
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New Learn with Google Fall Webinars

We’re excited to share our fall series of Learn with Google webinars. These web events will demonstrate how to use digital marketing to build brand awareness and give you the tools you need to drive sales. This season we’re focusing on Search and Display, two fundamental building blocks for digital marketing. We will be introducing new tools, as well as providing tips for existing ones. Every webinar is led by Google product experts and includes time for live Q&A. Sign up to start becoming a smarter digital marketer today.

Upcoming webinars:

October
17 [Wallet] Maximize mobile conversions with Google Wallet Instant Buy
22 [Search] Automate your AdWords bids to achieve your Target ROAS (return on ad spend) Goal
23 [Shopping] Google Shopping - Mobile/Local
29 [Mobile] Driving More Revenue from App Installs

November
7 [Display] A Creative Approach to Engage with Your Customers Online
13 [Search] Measuring Conversions Across Devices
14 [Display] Three Strategies to Increase Customer Engagement with Your Brand
19 [Mobile] Building Multi-Screen Websites
21 [Search] Increase Relevancy with New Ad Formats and Extensions

December
3 [Search] Using Your Cross-Device Conversion Data
11 [Search] Improving Search Ad Relevance with Creative Optimizations

Webinars are held Tuesdays through Thursdays at 10am Pacific/1pm Eastern

Visit our webinar site to register for any of the live sessions and to access our large library of recorded content. You can also stay up-to-date on the schedule by adding our Learn with Google calendar to your own Google calendar to automatically see upcoming webinars.

Learn with Google is a program to help businesses succeed through winning moments that matter, enabling better decisions and constantly innovating. We hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to seeing you at an upcoming session!

Posted by Matt Ludwig, Marketing Coordinator, Learn with Google

New September Learn with Google Webinars

Looking to broaden your knowledge base to make the web work for you? Learn with Google just added new webinars to our schedule this month, so be sure to register and join us. These upcoming September webinars focus on display advertising for several different experience levels.

Upcoming September webinars:

[Display] Looking to the Future with Affinity Segments
[Display] Planning Display Campaigns with the New Display Planner in AdWords
[Display/Mobile] Getting Started with Mobile Remarketing

Webinars are held Tuesdays through Thursdays at 10am Pacific/1pm Eastern.

Every event is led by Google product experts and includes a live Q&A.

Visit our webinar site to register for any of the live sessions and to access our large library of recorded content. You can also stay up-to-date on the schedule by adding our Learn with Google calendar to your own Google calendar to automatically see upcoming webinars.

Learn with Google is a program to help businesses succeed through winning moments that matter, enabling better decisions and constantly innovating. We hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to seeing you at an upcoming session!

Posted by Matt Ludwig, Marketing Coordinator, Learn with Google

Learn how to bid like a pro with new whitepaper and webinar for enhanced campaigns

People are constantly connected, switching seamlessly between devices to shop, communicate and stay entertained. Research shows that people now use as many as three devices combinations every day including desktop computers, laptops, phones, tablets, "phablets", web-enabled TVs, and more.

This always-on, multi-device world has dramatically changed user behavior and also presents exciting, new opportunities for online marketers. With AdWords enhanced campaigns, you can now present users with more relevant messages than ever by taking into account contextual information such as a user’s location, device, and the time of day.

Bid adjustments in enhanced campaigns are key to optimizing for these signals.  To help you master bid adjustments and drive better performance, we published a whitepaper, Bid Like a Pro: Strategies for Success in AdWords Enhanced Campaigns where you’ll find the following:
  • Tips for prioritizing bid adjustments based on your business goals
  • Best practices for setting bids by device, location, and time
  • Suggestions for how to integrate more automation into your AdWords strategies
  • Success stories highlighting advertisers’ improved results
You can download the the whitepaper here.

Tune into the webinar 7/11

To learn more about bidding and search strategies, join us on Thursday, 7/11 at 10am PDT for a webinar highlighting bid adjustment best practices and optimization techniques to get the most out of your search campaigns. Bhanu Narasimhan, Product Manager and Ting Zhang, Search Solutions Manager will be hosting.  Register here.

We’d love to hear what you think of the whitepaper. Please let us know what other best practices you’d like to read about. See you all Thursday!

Posted by Andrea Cohan, Product Marketing Manager, AdWords

Unleashing the Combined Power of Google Analytics and AdWords: Webinar Next Tuesday, 6/18

In many ways, Google Analytics and AdWords were made for each other. AdWords helps advertisers reach an audience and reports on advertising performance, and Google Analytics can tell you what actions your users take when they actually get to your site. You may have a high clickthrough rate (CTR) in AdWords, but what if you could see that 70% of those users left immediately after arriving on your landing page? While understanding the conversion rate of AdWords ads is critical, it’s also important to understand what happened to the users that did not convert or complete the action you wanted them to. For example, did users ‘bounce’ after landing on your site or did they view a few other pages and then leave? How much time did they spend on your site? Which keywords drive the majority of your Ecommerce revenue?

Thanks to built-in Google product integrations that provide unique insights into your data, you can view reporting and data in Google Analytics that directly relates back to your advertising in AdWords. Understanding how to use both of them together will help you refine your AdWords campaigns and improve the performance of your business.


Next Tuesday, join Rachel Witalec and Simon Rosen, Global Sales Strategy Leads, for a detailed look at how to use Google Analytics and AdWords together. In this webinar, we'll show you why it's important to link your Google Analytics and AdWords accounts, how to see both Google Analytics data in AdWords and AdWords data in Google Analytics, and walk through a live demo of the reports and how to use them. You'll learn how to make your marketing more effective by analyzing Google Analytics data, such as bounce rate, pages per visit, conversion rate, and Ecommerce revenue in conjunction with AdWords factors, such as keyword performance, ad copy, ad groups, and more. The webinar will also include a live Q&A section.

Date: Tuesday, June 18, 2013
Time: 10am PDT / 1pm EDT/ 6pm GMT
Duration: 1 hr
Level: 101 / Beginner
Register: Register here

AdWords Enhanced Campaigns 202: sitelinks, and call extensions


This Thursday, please join us as we continue our enhanced campaigns webinar series.  In Enhanced Campaigns 202, you will learn about how sitelinks, and call extensions have been improved with enhanced campaigns to work in a multi-device world.

You can read up on enhanced campaigns and keep up with future announcements on the Inside AdWords blog.

Posted by Mark Martel, the Google Ads team

Learn more about enhanced campaigns

Last week we announced enhanced campaigns, which let you more easily adjust your ads and bids depending on your customers’ location, device, and time of day - all within a single campaign.

We’ll be hosting several Learn with Google webinars about enhanced campaigns over the next few weeks. This Thursday, February 14 at 10am PST, Sridhar Ramaswamy, Senior Vice President of Engineering, and Jason Spero, Global Sales Director, will provide an overview of enhanced campaigns and Q&A. Please sign up here to attend.

Also look for more information and details about enhanced campaigns over the next few weeks here on our blog.

Posted by Mark Martel, the Google Ads team

Build your digital brand with Google+ Webinar

The Google+ platform provides a fresh canvas to build and strengthen your digital brand while tying into all the marketing you already do with Google. From launching a new product using Google+ pages to engaging with your community of enthusiasts over Hangouts, join our Learn with Google webinar this Thursday for a look at ways your company can build its brand using social. Sign up on our webinar page to attend: Building a Digital Brand with Google+ (Thurs, Dec 6, 10am PT / 1pm ET)

After the Hangout, we’ll host a live Q&A with members of the Google+ team to answer questions about building a brand with Google+. RSVP on the Google+ Event page and add your questions as comments on that page.

With more than 100 monthly million active Google+ users, the time is now to focus on building your digital brand presence via the platform. Google+ has seen a wealth of brands engaging with users in creative, interactive ways. Brands created more than 1 million Google+ pages in just the last few months. For instance:
  • H&M -- The retail clothing company, with more than 2 million Google+ followers, uses tailored content, images and video to bring its fashions to life on the platform. They’ve utilized Ripples to identify their trendsetters and saw a 22% boost in clickthrough rate after implementing social extensions in AdWords.
  • Cadbury -- The chocolate maker has built a following of nearly 3 million users with a combination of creative posts, Hangouts on Air and even the launch of their Dairy Milk Bubbly bar. They’ve also installed the Google+ badge on the company’s web homepage, making it easy as chocolate to follow the brand.
Like the ideas here? Log on Thursday to learn more about how to create, capture and sustain demand for your brand using Google+. And if you’re going to miss this while you’re at SMX Social in Las Vegas, check back at the webinars page later for a recording.

Announcing the Learn with Google webinar series for publishers

As we’re nearing the end of 2012, we’ve all got business goals to meet. Some of you might even be prepping for your busiest season. Today we’re excited to announce the launch of the Learn with Google series to help our publishers make the most from the web.  We’ll be hosting two upcoming webinars as part of our Learn with Google program:  

    Google+ for publishers: Grow and engage your audience with Google+
    Tuesday, November 13, 2012 at 12:00pm PT / 3:00pm ET

    Join us for a discussion on how social media is impacting online publishers and how Google thinks about social. We'll also cover how you can grow and engage your audience on the web and mobile with Google+ using Google+ pages, the +1 button, Hangouts, and Authorship.

    Navigating Google's Mobile Ads Ecosystem
    Wednesday, November 28, at 12:30pm PT / 3:30pm ET

    Ever wonder who the buyers are in Google's mobile ads ecosystem and how their ads reach your inventory? Join us to learn the inner workings of Google's mobile ads ecosystem, including an overview of Google demand sources and the different channels advertisers can use buy your mobile inventory.

    Visit the webinar page for more information on these two events and to register. You can also stay up-to-date on the schedule by adding the Learn with Google webinar calendar to your own Google calendar.

    We look forward to hosting many more Learn with Google webinars for our publishers.

    Posted by Faith Rosen, Product Marketing Manager

    Win Moments that Matter with Learn with Google Webinars


    As we’re nearing the end of 2012, we’ve all got business goals to meet. Some of you might even be prepping for your busiest season. Today, we’re announcing our next series of Learn with Google webinars, which will arm you with the tools you need to get the most out of your holiday ad dollars. We’ve got a special series on remarketing as well as a few holiday-specific strategies to help you navigate the season successfully. Over the next couple of months, 20 webinars will teach you tips and how-to’s to help make the web work for your business.

    Check out the full schedule of webinars below:
    • 10/16 [Search] Drive Traffic to your Locations with your Online Campaigns 
    • 10/18 [Video] TrueView Video Advertising Strategies for the Holidays
    • 10/23 [Mobile] Understanding your App Users with Google Analytics
    • 10/24 [Research] Real-Time Insights with Google Consumer Surveys
    • 10/25 [Display] Remarketing Series: Getting Started with Remarketing
    • 10/30 [YouTube] TrueView Video Advertising for Agencies
    • 10/31 [Social] Social Media Best Practices for a Successful Holiday Season
    • 11/01 [Video] Optimizing TrueView Video Ad Campaigns
    • 11/02 [Analytics] Attribution Modeling for Digital Success     
    • 11/06 [Video] YouTube Analytics for Advertisers
    • 11/07 [Video] Remarketing Series: YouTube and Video Remarketing
    • 11/08 [Social] Social that Adds Up: Performance and Measurement 
    • 11/13 [Analytics] Getting Started with Google Tag Manager
    • 11/14 [Social] Supercharge your Social Media Initiatives with Video   
    • 11/15 [Display] Remarketing Series: Getting Started with the New Remarketing Tag
    • 11/27 [Display] Remarketing Series: Getting Started with Similar Audiences
    • 11/29 [Mobile] New Tablet Research: How to Win on the Third Screen
    • 12/05 [Mobile] Capturing the Full Value of Mobile with Click-to-Call and Call Metrics
    • 12/06 [Social] Building a Digital Brand with Google+
    • 12/12 [Analytics] Remarketing Series: Remarketing with Google Analytics
    All webinars are at 10 PT/ 1 ET.

    Visit our webinar page to register for any of the sessions and to access past webinars on-demand. You can also stay up-to-date on the schedule by adding our Learn with Google Webinar calendar to your own Google calendar to automatically see upcoming webinars.

    Learn with Google is a program to help businesses succeed through winning moments that matter, enabling better decisions and constantly innovating. We hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to seeing you at an upcoming session!

    Posted by Erin Molnar, Marketing Coordinator

    Join our upcoming Mobile Q&A sessions on Google+

    As part of our ongoing GoMo initiative, we’re hosting weekly "Mobile Q&A Sessions" for the month of October every Tuesday at 4pm GMT+1 / 8am PT on our AdSense +page. To learn more about going mobile or monetizing your mobile sites and apps, please drop by and join our interactive mobile hangouts. We’ll be answering frequently asked mobile-related questions and helping publishers with mobile-related issues.

    To join the Mobile Q&A Hangout sessions, follow these steps:
    1. Create a Google+ account, if you don't already have one.
    2. Visit the AdSense +page and look for the weekly “Mobile Q&A Sessions” event.
    3. Let us know if you are planning to attend through the ‘Are you going?’ drop-down menu.
    4. Once the Hangout starts, you’ll receive a notification in the Google bar.
    5. Join the Hangout and ask your mobile-related questions.
    6. The sessions will be regular Hangouts where up to 9 people can join at a time. If the Hangout is full, keep checking back in, as people will drop in and out as their questions are answered.
    7. Please keep in mind that these sessions will be mobile-focused, so we’ll only be answering mobile-related questions.
    We look forward to hanging out with you soon.

    Posted by Dairine Kennedy - Mobile Team

    Join us on Google+ for DoubleClick for Publishers (DFP) Small Business week!

    We hosted our first DoubleClick for Publishers (DFP) Small Business Hangout On Air a couple months ago, and we heard you loud and clear - you want more tips and tricks to maximize your AdSense revenue through DFP Small Business. This week we’ll be hosting our first week dedicated to DFP Small Business performance suggestions, so if you’re not already following AdSense on Google+ there’s no better time to add us to your circles.

    We'll cover a different topic each day so join in daily for a full introduction to DFP Small Business, or pick and choose the events most interesting to you. Ask any questions in the comments or live and we'll answer them daily at 11am PT (2pm ET) from a Hangout on Air hosted on our AdSense +page. Here's the full lineup:
    • Monday September, 17th: Should I be using DFP Small Business?
    • Tuesday September, 18th: Dynamic Allocation I: Enabling ad units for AdSense
    • Wednesday September, 19th: Dynamic Allocation II: Priority levels
    • Thursday September, 20th: Setting and calculating your CPM Rate
    • Friday September, 21st: Introduction to targeting
    If you’re interested in joining our live Hangout On Air, visit our +page a little before 11am PT and look for the link. Looking forward to hanging out soon!

    Posted by Jason Sanio - Inside AdSense team

    Social that Adds Up: Performance and Measurement


    Join us for a webinar on Tuesday, September 18th at 11am PT, in partnership with Hootsuite, to learn how we can make better decisions based on performance metrics of social networks using Google Analytics social reports. Register today, it’s open to everyone!

    Adam Singer, the Product Marketing Manager for Google Analytics, will go beyond the current social metrics of followers, +1’s, likes and others, to discuss the true impact your social media is making on your brand’s bottom line. Many of the current metrics available allow us to measure the reach of our message, but not necessarily the ROI. Learn how to connect visits to your social pages all the way through to a sale or conversion on your website.

    You’ll also learn how social media can impact the rest of your digital presence. For example, when you verify your Google+ Page, recommendations from your customers and fans may be more likely to appear in search results on Google. This can raise the social awareness of your business and increase its relevance. For paid marketing campaigns, social can actually help you improve clickthrough rate performance. 77% of US consumers trust recommendations from their social media connections, more than any other media source, meaning that +1s may have a positive effect on purchase decisions. On average, search ads with annotations have a 5-10% uplift in clickthrough rate. Some of our advertisers have seen even higher uplifts, H&M achieved 22% uplift and Cadbury achieved 17% uplift in clickthrough rates on their search ads.


    Start measuring the value you’re creating through your social media campaigns!

    Posted by Andy Lutz, Inside AdWords crew

    Sources: Google Research 2012; Google internal data

    Follow our AdSense +page and catch our upcoming Hangouts On Air

    We started our AdSense +page a few months ago to connect with you and regularly share information. Since the launch of the +page, you’ve provided great feedback and made it clear that you’re constantly yearning to learn more. Over the next couple of months, we’ll be hosting a series of Hangouts On Air to provide you with additional information and help you build connections within the publisher community. We’ll be covering a variety of topics, including how to:
    • Fix crawler errors
    • Establish a Google+ strategy
    • Use DoubleClick for Publishers Small Business
    • Understand your AdSense payments
    • Navigate performance reports
    • Implement optimization tips
    Be sure to follow the AdSense +page to learn about the specific dates and times of the Hangouts On Air. We’ll also post the recorded videos to our YouTube channel, in case you’re not able to watch a live session.

    We hope to Hangout with you soon!

    Posted by Jamie Firkus - Inside AdSense Team

    New Learn with Google Webinars Help Make the Web Work for You

    It’s almost back-to-school time, but students aren’t the only ones who are getting geared up to learn. Today, we’re announcing our next series of Learn with Google webinars, which will arm you with the tools you need to get the most out of Google’s advertising products and solutions. Over the next couple of months, 13 webinars will teach you tips and how-to’s to help make the web work for your business.

    Join us as we kick things off this Thursday, August 9th with a webinar on multi-channel attribution and check out the full schedule below:

    • Aug 9 at 9am PDT Multi-Channel Funnels: Attribution Across Channels
    • Aug 23 at 10am PDT How to Kick Start Social with Google+ (Hangout on Air)
    • Aug 28 at 10am PDT Optimizing your Video Ad Campaigns
    • Aug 29 at 10am PDT Google+: Enhancing Marketing and Making Social Accountable
    • Sept 5 at 10am PDT Go Bigger, Faster with AdWords Editor
    • Sept 6 at 10am PDT Making the Most of Recent AdWords Updates
    • Sept 12 at 10am PDT Driving Cost-Effective App Downloads with AdWords
    • Sept 13 at 10am PDT Go Bigger, Faster with AdWords Scripts
    • Sept 18 at 10am PDT Better Together: Combining Targeting Strategies in Display
    • Sept 19 at 10am PDT The Importance of Search Advertising
    • Sept 20 at 10am PDT Measuring the Impact of Online Advertising on Offline Sales
    • Sept 26 at 10am PDT GoMo: Mobilize your Site and Maximize your Advertising
    • Sept 27 at 10am PDT Optimizing Display Campaigns: Tips, Tricks, & Tools
    Visit our webinar page to register for any of the sessions and to access past webinars on-demand. We’ll be adding new webinars as they’re scheduled, so check back regularly for updates. You can also stay up-to-date on the schedule by adding our Learn with Google Webinar calendar to your own Google calendar to automatically see upcoming webinars.

    Whether your goal is to engage the right customers in the moments that matter, make better decisions, or go bigger, faster, we hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to having you in class at an upcoming Learn with Google webinar!

    Posted by Erin Green, Marketing Coordinator

    Learn with Google Webinar: Great Content Discovery on YouTube

    What great content does YouTube have to offer? How can you easily find it? Please join us for this installment of the Just Add YouTube webinar series.  We will share the masses of quality content YouTube has and will show how you can advertise against it.  Hosted by the UK Webinar team, but anyone can register!  

    See the upcoming webinars, as well as previous recordings, at google.co.uk/ads/webinars

    Register Now!

    What: Learn with Google Webinar: Great Content Discovery on YouTube
    When: Tuesday July 31st, 3PM GMT (UK time) 

    Posted by Allison Sommer,

    Learn with Google Webinar: VOD on YouTube

    78% of online video viewing in the UK is on YouTube, which makes it an excellent platform for VOD. But what are the best ways to maximize it and make it work for your business?

    We will cover how to run your TV ad on YouTube in two easy ways - running it on YouTube Homepage to deliver incremental reach and using TrueView InStream formats to deliver scale and engagement. We will also explain how to effectively add YouTube to your TV schedule. This webinar is specifically designed for a TV savvy audience who values the importance of reach and frequency to ensure maximum impact of VOD campaigns.

    You can also view the upcoming webinars, as well as previous recordings, on google.co.uk/ads/webinars

    We hope you can join us!

    Register Now
    https://googleemea.connectsolutions.com/vodonyoutube/event/registration.html


    What
    Learn with Google Webinar: VOD on YouTube

    Where
    Tuesday 17th July, 3 pm GMT

    Posted by Allison Sommer

    Webinar tomorrow: Choosing the right tool to manage online campaigns more efficiently

    As online marketers, you are constantly juggling. From building and optimizing campaigns to analyzing reports and managing budgets - sometimes all before you’ve had your morning coffee. And while there are many tools and solutions to help automate these tasks - from AdWords Editor, DoubleClick Search, and everything in between - choosing the right one for your business can be challenging.

    Please join us for a webinar tomorrow, Tuesday, July 10, 2012 that will shine a light on the powerful Google tools available to agencies and marketers to more efficiently run some of the largest search campaigns in the world. Specifically we’ll cover:
    • An overview of four tools -- AdWords Editor, automated rules, AdWords scripts and DoubleClick Search -- to help you navigate your choices and make the best decision for your business 
    • Example use cases and best practices 
    • Requirements for adoption 
    Date: Tuesday, July 10, 2012
    Time: 10amPST / 1pmEST

    Register at google.com/ads/webinars

    We hope to see you there!

     

    Watch our latest Hangouts On Air to learn how to get started with DFP Small Business and Mobile

    This past month we hosted two Hangouts on Air to help publishers get started with DFP Small Business and to create mobile websites using DudaMobile’s free mobile site builder. If you missed either Hangout, don’t worry -- we've included short recaps below, and you can watch the recordings at any time from our YouTube channel.

    Getting started with DFP Small Business

    If you’re thinking about using an ad server, just getting started using DFP or would like to learn some best practices you may have missed, then be sure to check out the video from our DFP Hangout.

    In the video, DFP specialist Rishan first explains how an ad server works and the benefits it can provide to growing publishers. He then discusses orders, line items and your ad units, and the ideal way to set up each. Before closing, Rishan talks about the different ways to traffic direct ads versus other ad networks and enable dynamic allocation for non-guaranteed inventory.

    Learning to build a mobile site

    In our mobile Hangout, specialists from Google and our partner DudaMobile, work with Dan from ScienceDaily.com to build a mobile version of his website. You’ll learn about available resources and important questions to ask yourself when starting to ‘go mobile’ with your site and how to create mobile ads to monetize mobile traffic.

    We hope you’ll join us for our future Hangouts -- be sure to stay connected with us by adding Google AdSense to your circles on Google+.

    Posted by Jason Sanio - Inside AdSense Team

    Announcing the next series of Learn with Google webinars!

    Earlier this year, we introduced the Learn with Google webinar program, and we were delighted to see thousands of you show up to learn about a variety of Google advertising products and solutions. Today, we’re happy to announce the continuation of our series with 10 new webinars over the next few months. During each webinar we’ll share tips and how-to’s to help make the web work for your business.

    Check out our upcoming live webinars below:

    • May 23 at 10am PDT: Getting Started with Google Analytics
    • May 24 at 9am PDT: Building Blocks of Digital Attribution
    • May 31 at 10am PDT: Introduction to TrueView for YouTube
    • June 5 at 10am PDT: GoMo: Mobilize your Site with Quick and Easy New Tools
    • June 6 at 10am PDT: Our Mobile Planet: Understanding U.S. Smartphone Consumers
    • June 7 at 10am PDT: Introducing Mobile Apps Inventory in AdWords
    • June 12 at 10am PDT: Get Local with ZIP Code Targeting to Increase Sales/Leads
    • June 14 at 10am PDT: Search Optimization: Tips, Tricks, and Tools
    • June 19 at 10am PDT: Bringing the Power and Control of Search to Display
    • July 10 at 10am PDT: Account Management Tools for Large Advertisers and Agencies

    Visit our webinar page to register for any of the sessions and to access past webinars on-demand. We’ll be adding new webinars as they’re scheduled, so check back regularly for updates. You can also stay up-to-date on the schedule by downloading our Learn with Google Webinar calendar to automatically see upcoming webinars in your Google Calendar.

    Whether your goal is to engage the right customers in the moments that matter, make better decisions, or go bigger, faster, we hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to having you at an upcoming Learn with Google webinar!

    Posted by Erin Green, Marketing Coordinator

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