Rapid Fire Web Analytics Q and A with Avinash and Nick - Episode #2

This is our second video in our recent initiative to ask you to share your most burning questions via Google Moderator (link: Google Analytics Google Moderator site).

This week, Avinash brings his cast (leaving only one good analysis ninja arm) and we sit down to do a rapid fire Q&A to answer your questions.

In this episode we discuss:

  • Strategies for non-bounced non-converted visitors (Macro vs. Micro conversion)
  • Ways to report total number of keywords over time
  • Benefits to tracking transactions as conversion goals
  • Tracking unique visitors to specific web pages
  • Path analysis for keyword reports -- why it's bad and what to do instead
  • How Google Analytics can be used on affiliate sites
  • How site owners can exclude themselves from being tracked by Google Analytics
  • How to properly track sites that reside on different domains but use a shopping cart on a different, common, site (cross domain tracking)




Here are links to the resources discussed in the video:

If you found this helpful, we'd love to hear your comments. If you have a question you would like us to answer, please submit a question or vote for your favorite question in our public Google Moderator site. We will answer your latest questions in a couple of weeks with yet another entertaining video.

Please add your thoughts about the Q&A via comments below. Thanks!


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