Last year we launched Universal Analytics, a new technology that allows you to measure customer interactions across platforms and devices. As we announced at the 2013 Google Analytics Summit, we’ve been working on a solution to help you upgrade your existing properties to the new infrastructure without...
Improving Ad Rank to show more relevant ad extensions and formats
When people use Google to research and buy things, they're interested in the most relevant and useful results. Ad extensions help by providing more information to potential customers and additional ways for them to respond. For example, they can call your business number, see your business location...
Introducing Shopping campaigns: a better way to promote your products on Google
Everyday, people search on Google for the best products from retailers large and small. With Product Listing Ads (PLA) on Google Shopping, people can browse a wide selection of products, finding high-quality imagery and relevant product information like brand and price.To make it easier for you to connect...
Handwriting input comes to Gmail and Google Docs
(Cross-posted on the Gmail blog)Gmail and Docs offer wide language support, however in some cases using the keyboard is less than ideal. Whether you’re a student trying to include a foreign phrase in your paper or an international consultant hoping to begin your message with a friendly local greeting,...
Calling All Music Fans: YouTube Music Award Voting Opens Today
What do waking up, paper planes, hives, goblins, and five people on one guitar have in common? On November 3, Avicii, M.I.A., Earl Sweatshirt, Tyler the Creator, and Walk Off the Earth will all perform live at the first-ever YouTube Music Awards, joining a top musical lineup at Pier 36 in...
New free expression tools from Google Ideas
As long as people have expressed ideas, others have tried to silence them. Today one out of every three people lives in a society that is severely censored. Online barriers can include everything from filters that block content to targeted attacks designed to take down websites. For many people, these...
Learn how to evaluate the user experience on your site
With only a few seconds to capture a user’s attention, we all know it’s important to have a great user experience on your site. One of our goals is to help you create a user experience that will keep users coming back to your site.In the past, we shared our guiding principles for user experience and...
Google Media Tools: a new intersection for newsgathering
The New York Times used Google+ Hangouts to interview U.S. Secretary of State John Kerry about Syria’s chemical weapons. The Weather Channel used Google Earth to illustrate the damage of Superstorm Sandy through dramatic before and after satellite images and live YouTube video. And Svenska Dagbladet...
Improvements to location targeting for international searches
The world is getting smaller. Today, people use search to shop for products and services from around the corner or across the world. This means that every business can now be a global business. To help you connect with your customers - wherever they’re located - we’re improving the way location targeting...
Leaving a lasting legacy with help from Google
Last year Andrew Willis used Search and Maps to turn his love for skateboarding into something that could bring a community together: his skatepark, Frontside Gardens. Here is his story. -Ed. Andrew (“Andy” to his friends) has been a passionate skateboarder for as long as he can remember. To make his...
