ValueTrack parameters for enhanced campaigns are live: manage your keyword level URLs by device

ValueTrack parameters for enhanced campaigns are live: manage your keyword level URLs by device
Recently, based largely on your feedback, we announced the launch of new ValueTrack features to help advertisers using keyword level URLs achieve specific conversion and ROI goals. These features are now live and ready for you to apply to your campaigns. To recap:We’re changing the existing parameter...

New ValueTrack parameters for enhanced campaigns: managing keyword level URLs by device

New ValueTrack parameters for enhanced campaigns: managing keyword level URLs by device
In a multi-screen world, it’s increasingly important for advertisers to show relevant ads based on a user’s context: location, time of day, and device. We launched enhanced campaigns to help advertisers take full advantage of user context, maximizing the effectiveness of their ad campaigns.We’ve been...

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