Give mobile users what they want: clearer, simpler, faster sites

Give mobile users what they want: clearer, simpler, faster sites
(Cross posted to the Google Mobile Ads Blog) Earlier this week we shared how today's consumers expect more -- much more -- from mobile sites. They told us so in our recent research survey, What Users Want Most From Mobile Sites Today. Today we'll share more results, with some great examples of businesses...

Mobile-friendly sites turn visitors into customers

Mobile-friendly sites turn visitors into customers
(Cross posted to the Google Mobile Ads Blog)  In this world of constant connectivity, consumers expect to find the information that they want, when they want it - especially when they’re on the go. We know that this applies to their web browsing experiences on mobile, so we took a deeper look at...

Ad blocking part II: Blocking unwanted ads

Ad blocking part II: Blocking unwanted ads
Happy Friday and welcome to the second installment of the ad blocking series! In our first blog post, we talked about different reasons for blocking ads and common myths about ad blocking. Today we’ll discuss how to block ads you don’t want to allow on your site. Once you’ve identified the ads you don’t...

Ad blocking part I: To block or not to block?

Ad blocking part I: To block or not to block?
Think of your website as your kingdom. You’re in control of what will be shown. AdSense provides strong controls that enable you to allow and block ads on your website. Ad blocking shouldn’t be thought of as a means of account optimization, but as a way to make sure you’re satisfied with the ads that...

New industry metrics to help publishers make the most from the web

New industry metrics to help publishers make the most from the web
Over 2 million AdSense publishers like you create the unique and diverse content that we all love - whether it’s finding reviews for a new restaurant, or do-it-yourself furniture makeovers. Online advertising helps fuel this creativity, and we’ve been improving our products to help you make the most...

AdSense Facts & Fictions Part VI: User-Generated Content

AdSense Facts & Fictions Part VI: User-Generated Content
Fiction: I shouldn’t be held responsible if users post content on my site or network that violates AdSense policies.Fact: You are responsible for ensuring that all of your content, including user-generated content such as forum posts, blog comments or outside feeds, is in compliance with AdSense policies...

AdSense Facts & Fiction Part V: Unoriginal content

AdSense Facts & Fiction Part V: Unoriginal content
Fiction: Publishers can put ads on auto-generated pages or other copied content that was not created by them.Fact: We don’t allow sites with auto-generated or otherwise unoriginal content to participate in the AdSense program. This is to ensure that our users are benefiting from a unique online experience...

AdSense Facts & Fiction Part IV: Program policies

AdSense Facts & Fiction Part IV: Program policies
Fiction: AdSense disables accounts and issues warnings at random.Fact: We rely upon a detailed set of guidelines when looking at policy violations, and these policies are published in our Help Center. Our intent is to keep Google's content and search networks safe and clean for our advertisers, users...

AdSense Facts & Fiction Part III: The stats pipeline

AdSense Facts & Fiction Part III: The stats pipeline
Fiction: Site maintenance periods and delays in my AdSense reports mean that data isn’t being recorded properly.Fact: Although there can sometimes be delays in the stats pipeline, all data is still tracked accurately.We call the process of tracking your clicks, impressions, and earnings the “stats pipeline.”...

AdSense Facts & Fiction Part II: Electronic Funds Transfer

AdSense Facts & Fiction Part II: Electronic Funds Transfer
Fiction: Google doesn’t support Electronic Funds Transfer in my country because they don’t like me!Fact: There are many factors we have to consider when launching EFT in new countries. In the meantime, please know that we’re always working towards expanding our payment options for publishers in all...

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